Augmented Reality Blog

Augmented Reality is almost like magic - with the difference that it is based on technology, not secret spells. It allows you to transfer digital content and projects to the real world. Fascinates us! We hope that you as well. We are going to share the news and new applications of AR on this blog with you.
ABB rzozszerzona rzeczywstość w robotyce i serwisie maszyn

19 Nov: ABB introduces the Augmented Reality Support System for Remote Technicians

ABB is introducing Augmented Reality functionality into its Digital Enterprise Ability suite. The ABB Remote Insights service will provide the company’s field technicians with an Augmented Reality interface to communicate, share screens and documents, which will allow them to remotely guide the technician through specific tasks. Benefits of using Augmented Reality in se...

ABB is introducing Augmented Reality functionality into its Digital Enterprise Ability suite. The ABB Remote Insights service will provide the…

Rozszerzona Rzeczywistość w retail - PUMA

31 Oct: Augmented Reality in Retail – application in Puma and Nike stores

Augmented Reality in retail finds itself just as well as in e-commerce. Puma in its flagship store located in Manhattan used AR-based solutions to reach young adults who often use a smartphone as a shopping tool and engage customers visiting the store. Augmented Reality combined digital photos with views from a smartphone camera. Although in the surveyed period only 5% of customers vis...
Barone fortress

14 Sep: Instead of a museum guide – the AR & Video application

How to reduce the costs associated with the employment of tourist guides in one of the city's main historical facilities visited by thousands of tourists every year? The Croats found the answer. In Barone Fortress, one of the 4 historic strongholds formerly defending this city, an application combining video materials, rendered models of the extended city and materials presented in Aug...
Rozszerzona Rzeczywistość w nawigacji indoor

31 Aug: Future of Augmented Reality

Augmented Reality, is no longer a complete novelty. In 2016, it hit the mass consciousness thanks to Pokemon Go, which the whole world was talking about. It has been published in most media, and has its own Wikipedia page - to which we refer those few who have never heard of catching Pokemon on the street. Augmented Reality combines the real world with a digitally generated one. It a...
clothes designing and personalization online

31 Jul: 3D design in personalization of clothing – case study

Personalization of products and their adaptation to individual customer requirements are particularly important today. Especially in the fashion industry, where short and individually designed clothes series allow designers to stand out from the competition. ARLITY solutions allow you to take full advantage of the personalization trend and offer unique clothing to customers who value i...
Visualization products in augmented reality

11 Jul: Augmented Reality in B2B – tools for Sales REpresentatives – case study

Sales activities of competing companies in an increasingly saturated market require precision and personalization. This also applies at every level of marketing communication. Augmented Reality gives you the opportunity to visualize products and solutions that until now required prototype preparation. ARLITY tools solve the problem of presenting personalized products faced by mobile B2...